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Digital Marketing
The future of higher education is job-specific curriculum supplemented by real world experience and training. At Fremont College, we call this vertical integration and we offer it right now. The best part? It will only take 15 months to earn a degree.
Vertical Integration
is the process of blending education and job training that results in a degree and work experience. Fremont College’s digital marketing program is taught by its in-house digital marketing agency. The curriculum is supplemented with the opportunity to résumé-build by working with the agency on real world projects. At its base, think of vertical integration as an apprenticeship.
O1 Career Overview
Are Digital Marketers in Demand?
According to the Bureau of Labor Statistics, the number of Digital Marketing jobs is expected to increase 15% through 2022.
Possible Career Options After Fremont Degree
- SEO Specialist
- SEM Analyst
- SEM Manager
- Social Media Planner
- Interactive Project Manager
- Social Media Coordinator
- Marketing Specialist
How to Become a Digital Marketer
Many entry-level positions within the digital marketing industry require a college degree.
Build résumé experience by working with the Fremont Digital Agency while earning your degree.
Important Qualities of a Digital Marketer
Analytical Skills
Digital Marketers must be able to understand, implement, and perfect PPC, SEO, and data analytics initiatives.
Detail Oriented
Digital Marketers must be accurate when implementing and analyzing data.
Creativity
Digital Marketers must be able to read the available data and think outside the box in order to develop the best brand that will most effectively reach the most people.
Interpersonal Skills
Digital Marketers must be able to relate with at times difficult clients, process what they want, come up with the best strategy, convey that strategy to the client, and then execute and produce results.
Technical Skills
Digital Marketers must be able to craft copy, code websites/landing pages, and implement PPC and SEO.
What Do Digital Marketers Do?
Strategize, create, and test promotable brand content through a variety of digital media channels
- Digital marketers promote products or brands via electronic media
- Monitor things like what is being viewed, how often and for how long, sales conversions, what content works and doesn’t work, and all other information regarding brand building and upkeep
- Utilize the internet, wireless text messaging, mobile instant messaging, mobile apps, podcasts, electronic billboards, digital television and radio channels
- Create landing pages, PPC and social media ads, code websites, and create and execute social media campaigns
Where do Digital Marketers Work?
Marketing Agencies
Advertising Agencies
Public Relations Agencies
Entertainment PR/Marketing
Sports PR/Marketing
Business PR/Marketing
Healthcare PR/Marketing
Financial PR/Marketing
Career Outlook of Digital Marketing Specialists*
Projected Employment from 2012 to 2022
2012
229,100
2022
256,592
Average Annual Salary
$61,290
Top Paying States
*Source: Bureau of Labor Statistics - Occupational Outlook Handbook, 2014
O2 Fremont Difference
Fremont College offers a vertically integrated Digital Marketing degree program that gives students résumé-worthy experience while they earn an Associate's degree. The curriculum was created by professionals currently working in the field who update the content to provide only the most relevant tools, skills, and knowledge needed for a career in digital marketing. Fremont’s digital marketing agency is a fully functioning team with its own clients and projects outside of the college. Students will get the opportunity to work with those clients implementing the processes and utilizing the tools they are learning in class.
Accelerated degree program
Earn a degree in just 15 months and begin working in your field in a little over one year.
Flexible scheduling
Day and evening course schedules to fit your life.
Career services
Assistance with career advice and resources to help graduates land a job in digital marketing.
Hands-on practice
Students receive in-depth training while working with the agency, learning directly under the supervision of the members of the agency.
Agency Experience
Students will work with the Fremont Digital Marketing Agency to complete projects for real clients.
Build a portfolio
Students will interact with clients, complete projects for them, and build their résumé with real work experience.
Student collaboration
Students work together to complete assignments.
Mentoring from expert instructors
Industry skills and work experience enhance the learning experience.
Essential courses
- Developing Your Marketplace
- Digital Marketing Best Practices
- Search Engine Optimization
- Leveraging Social Media
- Content Marketing, PR, Brand Management
- Mobile Marketing
- Landing Page Essentials
- Conversion Optimization
- Email Marketing
- Pay Per Click (PPC) Principles
- Data Analytics
- User Acquisition/Retention Strategy
O3 Admissions and Aid
Fremont takes the stress out of enrolling in college by working with you every step of the way to determine your career goals and help you find a way to pay for school. If you have concerns that you won't be able to afford college, our financial aid team will help you apply for grants and student loans to fund your education. We are committed to making sure that nothing stands in the way of obtaining the career you have always wanted.
Admissions
Our trained team of admissions representatives will help you understand yourself, visualize your dreams, and map your career. During your informational meeting, we will help you find the associate's degree or bachelor's degree program that best fits your interests. We will also take you on a tour of the school, show you our unique learning methodology, Professional Action Learning (PAL), and discuss how easy it is to apply for financial aid. You will also discover how you can complete your education training in 15 months or less and, most importantly, which job opportunities exist for Fremont College graduates.
Tuition
There are various options when it comes to paying for school. Grants, loans, education benefits for veterans, and payment plans make college affordable. Our trained financial aid team can help you apply for financial aid and will assist you through the entire process.
Gainful Employment
View our Gainful Employment Disclosure that contains employment statistics for Fremont College graduates.
O4 Fremont Graduates
Your time at Fremont doesn't end at graduation. Alumni are invited back for workshops, networking mixers, and other events that provide an opportunity for career enhancement. Fremont alumni also receive career planning assistance from our career services team and have access to numerous resources to help them achieve their career goals. In addition, our employer network consists of well-known companies that have been employing our graduates for years. We have numerous graduate success stories to prove that earning a degree at Fremont College is a wise investment in your future.
Meet Our Graduates
Digital Marketing graduates have access to numerous career resources, such as workshops and networking events, and receive career planning assistance.
Employer Network
- Knightsbridge Branding
- Athgo
- Marketshare Inc.
- Enplug Inc.
- Tubefilter inc.
- Magenta Agency
- Be Great Partners
- AARrow Advertising
- Brander
- Mediabench
- Live Nation
Fremont College is accredited by the ACCSC and offers an ABA-approved Paralegal program.
Los Angeles Campus
3440 Wilshire Blvd.
10th Floor
Los Angeles, CA 90010
10th Floor
Los Angeles, CA 90010
Cerritos Campus
18000 Studebaker Road
900A
Cerritos, CA 90703
900A
Cerritos, CA 90703
1-800-373-6668
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